A well-designed loyalty programme is among the highest-ROI investments a DTC brand can make. We design, launch and optimise loyalty programmes that increase repeat purchase rate, AOV and LTV — using the platforms your business already runs on.
For most Shopify DTC brands we recommend LoyaltyLion or Smile.io. Brands with heavy review and UGC needs often benefit from Yotpo Loyalty. We select the right platform based on your specific requirements and budget.
Loyalty programmes increase purchase frequency by making each transaction more rewarding, raise AOV by incentivising higher spend for better rewards, and reduce churn by creating emotional and financial switching costs.
A well-configured loyalty programme can typically go live within 3–4 weeks on most platforms, including Klaviyo integration and email flow setup.
Points-for-purchase redeemable against future orders, free products, early access to launches and exclusive member discounts consistently outperform cash-back in DTC loyalty programmes.
We configure fraud prevention rules — points caps, referral restrictions, one-account-per-email limits — that protect programme economics without degrading the member experience.
Book a free loyalty strategy session and we will design the right programme architecture for your brand.