Facebook remains the most powerful D2C customer acquisition platform — but it requires deep expertise to scale profitably in 2025. We manage Facebook campaigns with creative-first methodology, data-driven optimization, and D2C-specific audience strategies.
Facebook Advertising is one of the highest-leverage paid acquisition channels for D2C brands at scale. Scale D2C manages Facebook Advertising campaigns that combine creative strategy, audience targeting, and bid optimisation to achieve profitable customer acquisition — not just impressions or clicks.
ROAS benchmarks for Facebook Advertising vary by vertical, average order value, and funnel stage. Scale D2C D2C clients average 3.5–5× ROAS on Facebook Advertising after 90 days of optimisation. We set clear, unit economics-based ROAS targets before any spend begins.
Initial Facebook Advertising performance data is visible within 2 weeks. Reliable ROAS benchmarks emerge after 4–6 weeks of structured testing. Full-funnel impact, including email list growth and LTV improvement, becomes measurable at 90 days.
Scale D2C combines media buying with in-house creative strategy. We produce the ads, run the campaigns, and optimise based on full-funnel revenue data — not just platform metrics. This integrated approach consistently outperforms media-only agencies on Facebook Advertising.
Scale D2C connects Facebook Advertising with your Klaviyo, Shopify, and attribution platform so every campaign touchpoint maps to actual revenue. We build custom audiences from your CRM and use them for Facebook Advertising retargeting, suppression, and prospecting lookalikes simultaneously.
Managed Facebook / Meta advertising requires deep platform expertise, great creative, and rigorous optimization. Let us take it off your plate.