Most brands use 20% of Klaviyo's flow capabilities. We build the other 80% — predictive churn interventions, LTV-segmented retention sequences, cross-sell logic, and AI-personalised content — the automation infrastructure that separates 7-figure from 8-figure email revenue.
Beyond the standard welcome, abandoned cart, and post-purchase trifecta, we build: predictive churn prevention flows triggered by Klaviyo's churn risk score; LTV-tier flows that deliver different experiences to top, mid, and at-risk customer segments; browse abandonment flows split by product category and viewed price point; reactivation flows that test different incentive structures by customer acquisition source; and cross-sell flows built from actual purchase correlation analysis, not arbitrary product recommendations.
Email and SMS revenue attribution varies significantly by brand, list size, and current baseline. Brands we take over from basic setups typically see 35–65% growth in email-attributed revenue within 90 days — primarily from adding predictive flows, tightening segmentation, and fixing sending frequency issues. Brands at $5M+ email revenue see improvements in the 15–30% range as their baseline is stronger. We share category-specific benchmarks on our discovery call.
Yes — we offer full Klaviyo management covering both automated flows and broadcast campaigns. Campaign strategy includes: send cadence planning by segment, promotional calendar integration, A/B test programmes for subject lines and content, and deliverability monitoring. For brands on our full Klaviyo retainer, we typically manage 4–8 campaigns per month alongside ongoing flow optimisation.
Klaviyo's predictive analytics give us signals on each customer's predicted CLV, churn probability, and next order date. We use churn risk scores to trigger early intervention flows for high-value customers before they lapse. We use predicted CLV to segment win-back offers — spending more incentive budget on high-predicted-value customers and less on those unlikely to return regardless of discount. We use predicted order date to time replenishment nudges to the window when the customer is actually running low.
Yes — Klaviyo's API is central to most DTC marketing stacks. We integrate Klaviyo with: AI tools for personalised content generation (pulling subscriber attributes to craft personalised flow emails at send time), n8n and Zapier for cross-platform event triggers, Shopify for real-time order and product data, loyalty platforms like Yotpo and Smile for points balance display, and subscription platforms like ReCharge and Skio for subscription lifecycle triggers.
Advanced Klaviyo flows from a team that's built them for 50+ DTC brands across beauty, health, food, and lifestyle categories. Let's audit your current setup.