Multi-Touch Attribution Platform

Northbeam Analytics for DTC Brands That Scale.

Expert Northbeam analytics implementation for DTC brands from SCALED2C. Multi-touch attribution, cross-channel reporting and media mix modelling. Free attribution audit available.

Get a Free Audit → All Services
Northbeam AnalyticsMulti-Touch AttributionDTC AttributionMedia MixFirst-Party DataNorthbeam SetupCross-Channel ROI150+ Brands ScaledNorthbeam AnalyticsMulti-Touch AttributionDTC AttributionMedia MixFirst-Party DataNorthbeam SetupCross-Channel ROI150+ Brands ScaledNorthbeam AnalyticsMulti-Touch AttributionDTC AttributionMedia MixFirst-Party DataNorthbeam SetupCross-Channel ROI150+ Brands Scaled
Why Northbeam

Attribution You Can Actually Trust for DTC Brands

Northbeam's multi-touch attribution is trusted by some of the world's most sophisticated DTC brands — because when ad platforms are over-reporting and pixel data is degraded, you need a source of truth you can actually build media strategy on. SCALED2C's analytics team has implemented Northbeam across dozens of DTC brands spending $500K–$50M+ annually on paid media.

From initial pixel deployment through to ongoing attribution model calibration, we ensure your Northbeam setup is accurate enough to make real budget decisions with confidence.

Northbeam Analytics for DTC Brands — SCALE D2C
Analytics & Attribution

Northbeam Services for DTC Brands

📡
Northbeam Implementation
Full Northbeam setup — pixel deployment, UTM framework, ad account connections and attribution model configuration for enterprise-grade DTC measurement.
🔀
Multi-Touch Attribution
Northbeam multi-touch attribution configuration — data-driven, last-click and first-click models calibrated to your DTC funnel and customer journey.
📊
Cross-Channel Reporting
Northbeam cross-channel dashboard setup — unified view of Meta, Google, TikTok, email, SMS and organic performance with consistent attribution.
🔮
Media Mix Modelling
Northbeam media mix modelling setup — understanding the true contribution of each channel to revenue, including view-through and assisted conversions.
🎯
Budget Optimisation
Northbeam budget recommendation setup — using AI-driven spend allocation to shift budget toward highest-ROI channels automatically.
📈
Reporting & Interpretation
Custom Northbeam reporting framework and team training — so your media buyers and leadership can make faster, more confident budget decisions.
150+
Attribution Implementations
28%
Average ROAS Improvement
100%
Cross-Channel Coverage
72hr
Full Implementation

Frequently Asked Questions

SCALED2C's Northbeam Analytics service covers everything from initial strategy and setup through to implementation, integration with your existing DTC stack and ongoing optimisation. Every engagement starts with a thorough audit of your current setup, followed by a tailored strategy built around your specific growth objectives.

Most Northbeam Analytics implementations are delivered within 5–10 business days, depending on complexity and integrations required. Larger projects with custom development or migrations typically take 2–4 weeks. We'll give you a precise timeline after our initial discovery call.

Yes — SCALED2C offers ongoing northbeam analytics management and optimisation as part of our retainer services. Most clients retain us for ongoing management because the compound gains from continuous optimisation far outweigh the cost. Monthly performance reviews and proactive recommendations are included as standard.

Integration is a core part of every Northbeam Analytics engagement. We connect the platform with your Shopify store, email and SMS tools, CRM, analytics and any other relevant stack components — then document every integration and provide full operational handover to your team.

SCALED2C specialises exclusively in DTC and ecommerce. Our northbeam analytics expertise is built entirely on DTC-specific use cases, benchmarks and best practices across 150+ brands — which means we bring proven frameworks and real pattern recognition to every new engagement.

SCALE

Northbeam Built for Your DTC Brand. Built for DTC.

Tell us about your current attribution setup and we'll show you exactly where your reporting is misleading your media buying. Free attribution audit — 48 hours.

Free Audit