Shopify Plus gives you the infrastructure of a $1B retailer. We make sure you use every feature — custom checkout, B2B Commerce, Scripts, Functions, Flow automations, and Hydrogen headless — to its full commercial potential.
Shopify Plus makes commercial sense when your brand hits $1M+ annual revenue and starts needing: script-based discount logic, custom checkout fields, B2B wholesale functionality, multiple international storefronts, or dedicated platform support SLAs. The platform cost (from $2,300/month) is typically offset within 60–90 days by checkout conversion improvements from Checkout Extensibility alone.
Checkout Extensibility is Shopify Plus's system for customising the checkout experience using native UI Extensions — without editing checkout.liquid, which is being deprecated. Scale D2C uses it to add post-purchase upsell offers, subscription plan toggles, loyalty points balance displays, gift message fields, custom form fields for compliance, and branded visual treatments that maintain Shopify's checkout performance guarantees.
Yes — enterprise migration is one of our core competencies. We've migrated brands from Magento 1, Magento 2, WooCommerce, BigCommerce, and custom platforms to Shopify Plus. Our migration process covers: product and variant data migration with metafield preservation, customer account migration with password hash handling, order history import, URL redirect mapping for SEO continuity, and a zero-downtime cutover plan.
Hydrogen is Shopify's React-based framework for building headless storefronts, hosted on Shopify's Oxygen edge network. We recommend Hydrogen when your brand needs: framework-specific performance (sub-1s LCP), a fully custom UI that themes cannot achieve, unified brand experience across mobile app, web, and kiosk, or complex personalisation logic that needs server-side rendering. For most DTC brands, a well-optimised Shopify theme outperforms the complexity cost of going headless.
Every Shopify Plus build we deliver includes: product structured data (Product, Offer, AggregateRating), FAQ schema on product and collection pages, breadcrumb markup, canonical URL configuration for variant pages, XML sitemap optimisation, and collection page faceted navigation with proper URL parameter handling. We also implement AEO patterns — structured FAQ blocks, comparison content, and expert definition pages — designed to appear in answers from ChatGPT, Perplexity, Gemini, and Sarvam AI.
Most Shopify Plus brands use 30% of what the platform offers. Our development team unlocks the other 70% — Checkout Extensibility, B2B, Functions, and Flow.